STATESVILLE, NC (May 9, 2023) – NASCAR champion Brad Keselowski and FR8Auctions are partnering again, this time for the CARS Tour race at historic North Wilkesboro Speedway. Having worked together for the 2022 Snowball Derby, Keselowski and FR8Auctions are taking on another iconic Late Model Stock Car race event as the revival of North Wilkesboro Speedway welcomes short track racers, as well as the NASCAR All-Star race, for an incredible week of racing action. The CARS Tour event is scheduled to take place at North Wilkesboro on Wednesday, May 17th where Keselowski will be joined by fellow NASCAR stars Dale Earnhardt Jr. and Kevin Harvick, among others.

“North Wilkesboro Speedway represents racing’s roots. So when NASCAR made the announcement that the All-Star race will be held at the track this year, and that the CARS Tour would also be hosting a race during the same week, I wanted to do everything I could to participate in the CARS race,” said Keselowski. “I’m grateful for FR8Auctions wanting to partner with me again for another marquee late model event and to Hedgecock Racing Enterprises for all their hard work in preparing our car.”

For Keselowski, it marks his second partnership with FR8Auctions as the company continues its long-standing tradition of supporting grassroots racing.

“Late in 2022 we made a commitment to continue to support the grassroots movement in the sport. Starting with Pro-Trucks and moving into Super Late Model racing with Brad in the Snowball Derby. These experiences have helped us solidify our focus on growing even further with the CARS Tour this year and beyond. We are thrilled to partner with Brad as we go into the North Wilkesboro race week. It’s sure to be a historic and exciting event for all.,” said Marcus Barela, Founder and CEO of FR8Auctions.

“Working with Championship Cup drivers that are focused on the short track roots of our sport gets me excited for both the upcoming race with Brad, but also for the future of our program. We will continue supporting professional drivers who are looking for these unique racing opportunities while also supporting the next generation of younger drivers that can develop skills through our program,” added Matt Erickson, President of FR8Auctions.

“We’re looking forward to racing in front of a packed house at North Wilkesboro,” added Keselowski. “This is going to be a lot fun and to do it together with FR8Auctions, which has done so much for grassroots racing, and to help shine a bright light on late model racing, is really cool.”

About FR8Auctions

FR8Auctions partners with freight lines, distribution companies, and consumer product-based businesses to help sell excess, discontinued or damaged inventory outside of traditional distribution channels. Utilizing industry leading merchandising techniques, product presentations, and a competitive bidding environment, FR8Auctions offers both their partners and buyer’s opportunities to maximize returns on their investments. Buyers can also access online (sealed bid) auctions to bid on the thousands of pallets of merchandise, which can range from gas grills to ceiling fans and various domestic and home improvement products. The integrity-based company is focused on building small businesses and lasting partnerships across all avenues of the asset recovery industry.