Ryan Muller

Manager, Business Strategy & Insights

Joining the firm in August 2021, Ryan is focused on supporting initial outreach through identifying contacts, prospecting companies, uncovering market trends, and tracking sports industry sponsorship activity.  Additionally, Ryan plays a key role in helping to develop highly customized partnerships that are built specifically around company objectives.

Prior to SMN, Ryan was the Assistant Athletic Director of Sponsorship at Indiana State University. In this role, Ryan was responsible for securing all partnership revenue and overseeing all partnership activation for the university’s athletic department.

Ryan joins SMN with previous motorsports experience. Ryan held positions at Dover International Speedway and Michigan International Speedway. While at Michigan International Speedway, Ryan worked in corporate partnerships. He was directly responsible for revenue generation for the speedway’s NASCAR event weekends, account management, ensuring all partnership signage was fulfilled and managing multiple event entitlements.

Ryan graduated from Lock Haven University with a Bachelor of Science in Sport Administration. Ryan resides in the Detroit metropolitan area with his finance Elise and their daughter Raelyn.

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