Sponsorship Acquisition
SMN represents premier teams and properties in a sponsorship acquisition capacity. SMN’s role is to ultimately deliver new revenue to its clients through commercial sponsorships.
SMN’S EXPERIENCED STAFF PROVIDES SERVICES IN ALL PHASES OF THE SALES PROCESS:
- Developing a sales strategy around available inventory to maximize revenue
- Positioning the property in the marketplace
- Creating sales materials to highlight the property’s assets and benefits
- Conducting extensive market research of both the competitive landscape and sponsorship prospects
- Instituting a formalized reporting process
- Executing the sales strategy, including presenting highly customized, solutions-based concepts to prospects that leverage the property’s assets
- Contract negotiation
- Properly positioning the team/property for the on-going activation and management of the partnership
