Sponsorship Acquisition

SMN represents premier teams and properties in a sponsorship acquisition capacity. SMN’s role is to ultimately deliver new revenue to its clients through commercial sponsorships.

SMN’S EXPERIENCED STAFF PROVIDES SERVICES IN ALL PHASES OF THE SALES PROCESS:

  • Developing a sales strategy around available inventory to maximize revenue
  • Positioning the property in the marketplace
  • Creating sales materials to highlight the property’s assets and benefits
  • Conducting extensive market research of both the competitive landscape and sponsorship prospects
  • Instituting a formalized reporting process
  • Executing the sales strategy, including presenting highly customized, solutions-based concepts to prospects that leverage the property’s assets
  • Contract negotiation
  • Properly positioning the team/property for the on-going activation and management of the partnership
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